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Using too many colors or the wrong combination of colors in your website could alienate customers or shut down completely. Beyond any form of communication verbal, color is the fastest way to communicate a message and meaning. And vendors spend lots of time and money determining the colors of the best to market their products: the color that is as much return on investment.

Choose colors carefully

Colors right can mean great benefits for your website. You may even want to hire a professional web designer to help you. Make sure the designer Web pages that you hire is not just a programmer, but also a graphic designer and / or marketer. After all, the reason why 99% of all websites fail is because it was created by a technician rather than a marketer.

So, what colors are best to your website?

This is hard to say. Again, you may want to hire a professional to help you. However, the following tips will help you understand the underlying meaning behind color so you can be guided to make the right decision. Note that depending on its value or intensity, one color can give very different emotions.

Red - Stimulating. Exciting. Energizing. Appetizing. When you see the red eye, chemical responses in the body caused by pressure pressure, pulse and adrenaline to increase. Fire engine red is more energetic than a more traditional burgundy.

Rosa - Feliz. Romantic. Spirit. Youth. The best use for the goods less expensive and fashionable. Vibrant pink are common in the cosmetics industry. Chewing gum pink can be considered immature, but fuchsia or magenta are considered more sophisticated.

Orange - Friendly. Adventurers. Energizing. Invitation. Of all colors, orange is the hottest. Similar to reda € ™ s wake Indeed, orange is often associated with bright sunsets or fall foliage. Orange contains the drama of red with the cheerfulness of yellow. Neon orange tends to be loaded and is the most disliked color, but more moderate bright orange is highly effective for point of purchase graphics and special offers.

Yellow - Warm. Sunny. Alegre. Vibrant. Yellow is equivalent to enlightenment and imagination. This color is especially effective for food service industries because of the association to bananas, custards and lemons. Pale yellow is an excellent choice for point of purchase materials (materials in the cash register or the reception area), because the eye sees the highly reflective yellow before it notices any other color.

Brown - Rich. Refuge. Durable. Sensible. Brown is an earth tone and is related to Eartha ™ € s qualities of nurturing and stability. Overall, Brown provokes a positive response, but the wrong shade could bring customers in relation to dirty, which could be detrimental to a product in the fashion industry, for example. Brown works well with food because Customers also relate it to root beer, coffee and chocolate.

Blue - Cool. Trust. Sereno. Consistent. Similar to the earthy brown, blue is related to the sky and water, while continuing confidence in our lives. The blue color is ideal for websites, especially e-commerce websites. Many banks and financial institutions use blue in their marketing because it makes customers feel more confident. Blue can also generate a cold distant, corporate feeling, contrary to generate a personal relationship with the client.

Green - Refreshing. Healing. Cool. Soothing. Green offers the greatest variety of options in all colors of the rainbow. Green works well for personal hygiene or beauty products because of its soft colors and flattering. Most green links nature, they think of foliage or grass. Mint green looks so fresh while bright greens are associated with the grass. Greens are elegant emerald green and deep are linked to money and prestige. Green also combines well with many other colors and can also work as neutral.

Purple - Elegant. Sensual. Regal. Mysterious. Purple is seen as sensual and spiritual, as it combines the sexuality of sereneness red and blue. It is best used with creative products, new products, or products edge. Deep Purple is associated with real sophistication and lavender has more subtle nostalgic appeal.

Neutrals - Classic. Quality. Natural. Timeless. The neutral tones, beige, gray and dark gray, emulate the psychological message of reliability and timeliness. They are considered safe and non-offensive and will not go out of date as they are always in style.

White - Pure. Bright. Pristina. Simple. While white can mean clean elegance, it can be considered generic and raw, unless stylish graphics to compliment the white.

Black â € "Strong. Classic. Mysterious. Powerful. The black is more closely related to the night. Black is seen as powerful, dramatic, elegant and expensive. In food packaging, the customer will pay more for a gourmet image. Although black is associated with mourning, its positive associations far outweigh the negatives. Warning: too much black can be too.

About the Author:

Christie Turley is a web marketing expert and author of the Not-So-Dumb Blond Internet Guides. RATE YOUR WEBSITE with her complimentary online Web Site Diagnostic tool and BOOST your Web Profits

Article Source: ArticlesBase.com - Website Colors That Turn Off Your Customers

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